Advertiser FAQ for affiliate marketing
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1. How are the results generated?
Once your campaign has been set up, webmasters can see your campaign
on the i-affiliate
platform. If they want to promote your campaign, they can retrieve
their specific
tracking link from the platform.
Most webmasters will then place your banner or
text link
on their site or in their newsletter. Others will include your advertisement in
their videos or promote it via Google AdWords. In this way, visitors
are directed
to your site. Some of these hits will be converted into leads,
and some will become new customers.
2. Can't webmasters play a deceptive game?
No, that is almost impossible: the i-affiliate platform
incorporates a range of advanced anti-fraud measures
to prevent
fraudulent practices - such as invalid clicks or false leads - from compromising
your campaign. Furthermore, we analyse your campaign data for
every billing period and give you the opportunity to
reject any
invalid clicks, leads or transactions. With these measures, we
minimise the risk
that deceptive practices will undermine the effectiveness of your
campaign.
3. Is it difficult to set up a campaign?
That depends on the type of campaign you decide on, and the
sort of technical integration with your own system. A click campaign
can be launched in a matter of minutes and lead
campaigns can be easily set up in a few hours.
Campaigns in which you pay per sale may be more
complex if, for
example, they must be integrated with your online payment system. But even in
these cases, you can be assured that we can take care of everything
for you: our
experts have broad experience setting up complex campaigns and
supporting them as needed.
4. Can I control who promotes my campaign?
Yes, you will always have complete control over your campaign.
You can choose from among three options to determine who promotes
your campaign:
1. All webmasters who are part of the i-affiliate network.
2. Just those webmasters in particular thematic categories (for example, only
sites related to cars or shopping).
3. Only those site that you approve: in this case webmasters have to request
permission to participate in your campaign, and you decide manually whether or
not a site is suitable.
5. What are my costs?
Since your main cost is to pay for achieving your desired results,
affiliate marketing
is currently the most efficient way to advertise
online. If you
don't get results, there are no costs.
Because the related costs differ from campaign to campaign, we encourage you to
get in touch with us, without obligation, for a concrete estimate of
costs.
6. How many websites will promote my campaign ?
With affiliate marketing, the site partners decide for
themselves
whether they think that your campaign is worth promoting. Because of that, it
isn't possible to provide a definite answer. In any case, it is the
quality
of the sites which is important, rather than the quantity : a handful of
well-performing
sites can significantly improve your results.
7. Can you also make banners or landing pages for my campaign?
We can indeed. We can design both flash and gif banners and landing pages. With
our conversion expertise we can help to maximise
your results.
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